ClientAmerican University of Beirut (AUB)
OverviewDeveloped brand identities for multiple entities under the WEP project, emphasizing their individual missions while maintaining a cohesive theme.
Services ProvidedBranding, logo creation, and design systems.
Design ApproachCrafted unique yet interconnected visual identities that distinguish each entity while promoting synergy.
OutcomeDelivered versatile branding solutions that enhance visibility and identity alignment.
